Sunday, August 11, 2019

BUSINESS MODELS, CUSTOMER & CROSS-CULTURAL EXPERIENCES Assignment - 1

BUSINESS MODELS, CUSTOMER & CROSS-CULTURAL EXPERIENCES - Assignment Example The company can use the pricing strategy. That can involve a low penetration cost that is backed by high low levels of advertising. That would ensure that the consumers are attracted to the company products by the low prices. The other strategy could be the use of high prices and high levels of advertising. The high prices would compensate for the high advertising costs that are incurred by the company. The company should not rush into manufacturing because the amount investment could end up as a loss if the products are not approved. If I was the CEO of the company, I would first await for the approving of the product before I go ahead with manufacturing. The main idea of the business was to establish a strategy that will ensure that there is stability of the business even if there are instances of substitutes or entrants of new companies into the industry. That will ensure that the business gains brand royals that will ensure that there is smooth running of the business. There is also an attempt to ensure that the quality of products is maximized so as to reduce the bargaining of customers. The best customer experience I had was when I was been attended to in a local hotel. The service in the hotel was awesome and it was as a result of the good customer service that I received from the hotel attendants. I had expectations of a good service; however, I did not expect it to be of such a high quality as it was displayed in the hotel. The service was awesome as compared to my expectations and that is what made my day awesome. The service counts as my best service because I was able to at least have quality customer service and the hotel had a good feedback system in which I could air my grievances or complains (Brock, 2007). The worst service that I received was in a hospital. I expected the hospital to offer quality services because it was dealing with sick people. The services at the hospital were horrible from the

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.