Murphy Brewery Ireland, Limited (case study) Case Study

Murphy Brewery Ireland, Limited ( ) - Case Study Example As discussed in the case, Alcohol consumption was falling coz of increased health concerns. Murphy share was already less in the market as compared to that of its competitor so the company should come up with a focused strategy rather than a general one. For e.g. is Ireland Murphy developed growth thorough exporting and making such packaging design that targeted the take-home market. Another cause of the problem is that when we analyse Murphy’s competitor, it can be noted that they invest a lot on advertising. Guinness 12 million pounds investment in advertising called the Big Pint and extensive billboard advertising that represented the strength of the brand was a big success for it. Similarly Murphy’s sales could improve if they spend more budget on advertising. They need to come up as a big brand in order to establish a strong market share and to compete with Guinness and other leading brands. Murphy should work on the promotion of their brand. In order to sustain in the market they need to get big. They need to invest more in their advertising budget so that they can achieve a larger market share. The problem with this is that as they increase their market share they will also have to increase their capacity and will have to invest in that too. Another alternative to this is to remain a niche brand but that has its own pros and cons. Murphy has to see that if it is a premium brand then it should design its marketing mix according to that too. It is a good option as US consumers have high living standard and they represent a major market worldwide. At the same time they should consider that high end consumers have their own choices. So before becoming a premium brand a through market analysis should be carried out that identifies customer preferences and then a strategy shall be designed accordingly. The best thing that Murphy to do will be to work on increasing its market share. If they will not do it

Evaluating Strengths and Weaknesses of Reason as a Way of Knowing Essay Example for Free

Evaluating Strengths and Weaknesses of Reason as a Way of Knowing Essay This paper that I am writing on is a piece of paper; that is undeniable fact. Hundreds of years of development and definition also back up this statement as do any scientific experiments carried out upon it in an effort to prove that this piece of paper is indeed a piece of paper. Yet through reasoning the fact that this is a piece of paper can be disputed and even proved wrong. Reason seems like an excellent way to work out the world around us. It uses all of the facts available to come up with a suitable hypothesis which can be tested and either proved or disproved through experimentation. This is the foundation of science, which is what the majority of people would trust. So anything proved through scientific means is therefore and irrefutable fact. Of course, in every experiment write up there is an acknowledgement that the data collected might not be completely accurate or that the interpretation of results might be wayward but again this is perfectly reasonable. It is reasonable to assume that despite your best efforts you may have got the answer wrong and another answer, no matter how unlikely, may be correct. As well as reason being proved by scientific experiment it can also be proved by historical fact. For example, it is undisputable fact that on 30th May 1431 Joan of Arc was burned at the stake. That cannot be argued with, it was that date and will always be that date no matter what happens in the future and every history text or website would agree with that fact. So it is therefore illogical to start claiming that Joan of Arc died last week as historical facts, which are perfectly reasonable, tell us otherwise. However, does reason really help us in our quest for knowledge or is it a poor way of finding out about the world? Despite much scientific investigation and historical knowledge there are many questions in the world that are left unanswered and unexplained. These questions are sometimes fundamental to life itself. For example, how are we conscious beings that can interact with the world beyond purely animal instincts? This question could possibly be explained by the electrica l impulses in the brain that form our thoughts but how can we have developed into any kind society purely through electrical impulses? In this case, using reason to explain what is happening almost seems unreasonable as the potential answer seems not to be able to completely cover the question. After all, if it is only electrical impulses, then what need is there for a person to be able to be able to create a symphony with an orchestra? As well as reason not being able to answer some questions there are some problems with following logical arguments. Logical fallacies are the main example of this. This is where through looking at two or more facts a conclusion is drawn which is false. For example: Cake is food, food is tasty, and therefore cake is tasty. However, this is obviously not true as whilst some cake may be tasty, perhaps even the majority; this does not mean to say that all cake is tasty. After all a burnt cake is not that tasty! Also not only is the conclusion false the two facts through which the conclusion is derived can also be said to be false. After all, any cake that I bake should not be classed as food and not all food is tasty. This statement is far too general and is a large problem with logical fallacies as they generally come to a wrong conclusion, both through the ignorance of other factors as well as the fact that often the facts are not completely accurate in the first place. Lateral thinking is also something which at first seems illogical yet (often) in hindsight becomes logical. It is creative thinking which does not merely follow the most logical steps to reach an answer. For example a suggested solution to the Arab-Israeli conflict in the Middle East was to ship vast amounts of Marmite to the area. This seems utterly senseless, as surely holding talks and making agreements between the two sides would be the best steps forward. However, on examining the idea further it becomes logical, if creative! In the typical diet of people in the Middle Eastern area there is a lack of zinc due to the main diet of unleavened bread. This lack of zinc creates aggression. Marmite contains a lot of zinc and therefore could be used to solve the problem in the Middle East. Whilst this solution does not seem reasonable it would work and so shows that reason is not always the best policy. There is also a difference in opinion between what people may think is logical and illogical. Many people in the world take illogical decisions and believe illogical knowledge. Or they seem to do so. Religion is a major factor in many people’s lives and it affects many of the things that they think and do. Due to this people may make a decision that seems illogical to secular people which is perfectly logical to religious people. This brings up the question of; what is reason? After all if two different decisions about the same thing are made and are both reasonable to those people it begs the question of whether or not reason itself can be defined. Is reason just a matter of opinion or is there a yardstick by which all reasonable decisions can be made. If we look back at the British Empire one of the purposes of that was to; â€Å"Make the world England† rather then to respect what other cultures thought and did. In many small islands in the Far East a warrior culture was common and often tribes would fight each other for prestige rather then for anything else. However, to the British this seemed barbaric, yet without it the culture fell apart. For them it was reasonable for this to take place, the knowledge they had seemed to point to the fact that this was a good thing. But not for the British who had a very different opinion through the knowledge that they had acquired. To conclude reason as a way of knowing has both strengths and weaknesses. The weaknesses are that a difference of opinion means that people will reason differently too making it an irregular method of making decisions and acquiring knowledge. Reason may also not be the best policy as more creative solutions may be better which can be derived through latera l thinking. Also logical fallacies call into question the validity of reason as they produce false results through logical steps. As well as this we cannot answer some fundamental questions through reason. However, reason is often the best way that we can make decisions in the world. Scientific experiment and historical knowledge are two very good examples of how reason cannot be changed and is therefore very valuable as it allows us to have consistency with our knowledge. Of course religion means that some inconsistency comes into play with our knowledge but on the whole reason is often the best policy.

Aaron Burr :: essays research papers

Aaron Burr Aaron Burr was a central figure in American public life for nearly three decades, but is remembered mainly for two episodes in his life: his duel with Alexander Hamilton in 1804 and his schemes of empire-building that formed the basis for his treason trial in 1807. Aaron Burr was Vice President from 1801-1809,and while in office Aaron Burr was never impeached for his actions towards Alexander Hamilton, which resulted in the later death, and for his schemes of empire, which resulted in his trial and acquittal on charges of treason. Burr was born in Newark, New Jersey on February 6, 1756. In 1702 burr opened a law practice in Albany, and in 1791 Burr had become a powerful political figure. Burr also had many dreams that went unrealized. Aaron Burr was a central figure to American public life, having never been impeached for killing Alexander Hamilton the prosecution left Burr disgraced and faced with constant harassment by creditors. Burr was born in Newark, New Jersey on February 6, 1756. Burr's parents died at an early age, leaving him in the care of an uncle who sometimes beat him in his young life. Despite his hardships, Burr developed into an adventuresome and precocious child. At age 16, Burr graduated from Princeton. Burr served on Benedict Arnold’s staff, where he met James Wilkinson, who was to figure in his later plans. He then served briefly with George Washington and later with General Israel Putnam. In July 1777, as a lieutenant colonel, he took over commanded of regiment. He fought in the Battle of Monmouth the next year and resigned because of ill health in 1779. In 1782, Burr stood for the bar in Albany and opened a law practice. That same year Burr married Theodosia Prevost, a woman ten years his senior with whom he would enjoy a close and loving relationship until her death in 1794. The other great love in Burr's life was his superbly talented daughter, also named Theodosia, born a year after the couple's marriage. (His hopes for Theosia's career, and insistence that she not be denied opportunities open to men, have led some historians to call Burr America's "first male feminist.") By 1791, Burr had become a powerful political figure, having been elected United States Senator from New York. Burr's politics were marked by his liberal instincts and his dreams to expand. In the election of 1800, Burr tied Thomas Jefferson in the Electoral College.

Analytical essay on Primo Levi’s “If This Is a Man” Essay

Primo Levi’s book ‘If This Is a Man’ is a novel about a German concentration camp, one among many novels on the same subject. However, this book is exceptional as Levi never ‘raises his voice, complains, or attributes blame’. ‘If This Is a Man’ is an objective story told in a detached tone using scientific language, which sometimes makes this book not a confession but an analysis. Nevertheless, distant tone and unemotional language bring the horrifying message across with even greater impact on readers. The saddest, the most powerful, and the most ironic chapter of the book is the central ninth chapter, called ‘The Drowned and the Saved’. Here the author’s talent as well as his training as chemist comes through in unique manner. Instead of telling the story, Levi analyses the reasons, the methods, and the effects of German concentration camps. The result is more like an essay or even lab report rather than a part of a novel. The diction of the chapter is sharply contrasted with its content, emphasizing the terrifying events described. Already the first sentence of the chapter (â€Å"What we have so far said and will say concerns the ambiguous life of the Lager.† P. 102) reveals a lot. This sentence is the first step in building up the emotionless tone through technical diction. The first person point of view used throughout previous chapters is suddenly replaced by the pronoun â€Å"we† as it is used in official documents. With every following sentence, the dryness of expression grows gradually: â€Å"To this question we feel that we have to reply in the affirmative.† (p. 102), â€Å"†¦the Lager was presumably a gigantic biological and social experiment.† (p. 102), â€Å"But another fact seems to us worthy of attention†¦Ã¢â‚¬  (p. 103). Read Also:  Analytic Rubric for Essay The impact of language is reinforced by the structure of the chapter. As Primo Levi names the Lager to be an experiment, he writes his analysis of the reasons and effects of the concentration camp in the form of a lab report. One can clearly distinguish statement of purpose, method statement, hypothesis, observations, conditions, and conclusion – all the important parts of a lab report. However, as said before the detachedness of the structure is in sharp contrast with the content. For example, the â€Å"method  statement† (â€Å"Thousands of individuals†¦ are enclosed within barbed wire: there they live a regular, controlled life which is identical for all and inadequate to all needs†¦Ã¢â‚¬  p. 102) describes plainly and understatedly terrifying conditions of the camp. Levi does not complain, he just says that the conditions are â€Å"inadequate to all needs† but the underestimation brings the message across more powerfully, especially when compared to previous chapters. Similarly, the author writes: â€Å"And one must take into account a definite cushioning effect exercised both by the law, and by the moral state which constitutes a self-imposed law;† (p. 103), a statement, describing the conditions of â€Å"the experiment†, implying that there is no law or sense of morality in the camps. However, yet again, there are no protests or grumbles, and the reader has to find the meaning behind the statement himself. â€Å"Variables† in the experiment are two categories of men – the saved and the drowned. Sudden change of tone – from official to poetic and back to official – is used to accentuate the difference among the prisoners, to bring it across for the reader that in the Lager the only choice was either to survive or to die. Everyone struggles to survive and in this brutal exertion, all means are justified. â€Å"If some Null Achtzehn vacillates, he will find no one to extend a helping hand; on the contrary, someone will knock him aside†¦Ã¢â‚¬  (p. 103). With this line author clearly states the moral of the camps: if I’m not for myself, who will be for me? With bitter irony Levi avers that the law â€Å"to he that has will be given; to he that has not will be taken away.† (p. 104) is openly at work in the camp and to obey this law is the only possible way to survive. Thus, the morality of the Lager is the antithesis of morality of normal life the way the concentration camp itself is antithesis of normal world. This passage is even more sarcastic when the fact that Primo Levi himself was not particularly strong and capable prisoner but rather a ‘muselman’. However, as it has been mentioned in the beginning of this essay, Primo Levi’s book is different from other novels on the same topic. All the writers have shown the brutal morality, or rather immorality of the Lager and deduced from it that â€Å"the Hà ¤ftling is†¦ a man without inhibitions† (p.  103) thus giving up on the humankind. Levi’s attitude is different. He believes that humanity of the prisoners is still hidden deep in their souls waiting for an opportunity to recover. (â€Å"†¦in the face of driving necessity and physical disabilities many social habits and instincts are reduced to silence.† p. 103) and as it becomes evident in the end of the book, he proves to be right. Another fact worth mentioning about this chapter is that the title â€Å"The Drowned and the Saved† used to be also the title of the English translation of the novel, indicating hence the importance of the chapter. As a conclusion it can be said that the novel ‘If This is a Man’ by Primo Levi and especially the ninth chapter is a unique account of the horrifying actions carried out in German concentration camps as it tells the story unemotionally using scientific diction to accentuate the seriousness of matter discussed. Analysis of the reasons behind setting up the Lager, methods used to break down human soul and the effects of the actions carried out by SS officials gives an appalling insight to one of the most horrifying events of the 20th century.

Explore the Way Poets Portray Love in La Belle Dam Sans Merci with Reference to 5 Other Poems

Core Texts: La Belle Dame Sans Merci. A Ballard – John Keats Sonnet 116 – William Shakespeare My Last Duchess-Ferrara – Robert Browning Illumination Texts: Sonnet 18 – William Shakespeare Valentine – Carol Ann Duffy Porphyria’s Lover – Robert Browning In the above poems love is presented in 3 very different ways, twisted and false love, typically romantic forbidden love, and unchanging love. Twisted and controlling love is a theme that can be seen in some of Robert Browning’s poetry. My Last Duchess† is a dramatic monologue written in 1842 by Robert Browning. It is written in 28 rhyming couplets, with iambic pentameter, which dominates the poem. The conversational flow of the poem is created by making caesura and enjabment. The enjambed lines may indicate control that the speaker is exerting on the conversation and give the feeling that the speaker is rushing through parts of the poem, possibly smimming over the parts the show him in a unflattering light.When the Duke speaks of the death of his wife, for example, the lines running over suggest that he is nervous about the subject and is nervous of whether he is revealing too much about his envolvement and the caesuras also suggest to the reader that he is hiding something or that he is pausing to carefully think about his phrasing. However, perhaps on reflection, he then boast of his envolvement in line 45 – ‘i gave commands’ possibly showing his character as fake and mysterious, untrustworthy.We know that the Duchess died suspiciously and that the Duke is in the process of looking for a new wife, and suggesting he disposed of his old one. He is speaking to a messenger about a painting of his now deceased Duchess. The Duke, of course, is casting himself in a favorable light and is presenting his best side. He wants to make it look as if his wife was cheating on him and was unfaithful to him, showing he is not trust worthy. He is v ery controlling, and could not control her and her smiles or looks – line 24 – ‘too soon made glad, too easily impressed’.This smile was what the Duke likes the most about the painting of the Duchess–he feels that the painter accurately captured the smile and the ? ‘spot of joy’ in the Duchess. Now that the Duke owns this painting and has placed it behind a curtain, he can at last control who is graced with her smile. ?  Ã‚  Ã‚  Ã‚   When the Duchess was alive, the Duke could not control her smile and love for life and he considered her unfaithful. Other aspects of the Duke that remain unclear include his true character and his true feelings for the Duchess, whether he really ever loved her or not, remain unknown.As mentioned, he is presenting his best side, but through his speech the reader sees how he is very jealous and controlling, which leads one to believe that he may have many dishonorable qualities. With such a negative descri ption of the Duchess, suggesting she was unfaithful and lacking in refinement, it raises questions about the Duke’s true feelings for the Duchess. This is where the idea of twisted and false love. We question whether the Duke ever loved the Duchess or whether she was just another object for him to control and toy with for his own personal enjoyment and not becasue of true love for his wife.This twisted and somewhat controlling love can be seen in another of Browning’s poems. In both Porphyria's Lover and My Last Duchess, Browning describes a man who responds to the affection of a woman by controlling and ultimately killing her. Each monologue offers the speakers' reasons for his actions towards the desired woman from subject to his object. For example, we have already seen in My Last Duchess, the Duke may have murdered his wife out of jealousy, but decides to keeps a portrait of her behind a curtain so none can look upon her smile without his permission.Similarly in Po rphyria's Lover, the man wishes to preserve a single perfect moment between himself and Porphyria and so he kills his lover and sits all night embracing her carefully arranged body, as to enjoy the control he used to preserve the moment. In Porphyria’s Lover the man seems to become convinced that Porphyria wanted to be murdered, and claims â€Å"No pain felt she† while being strangled, adding, as if to reassure himself â€Å"I am quite sure she felt no pain. † Sonnet 116 portrays a stark contrast to the twisted and controlling love of My Last Duchess.The main theme of this poem is unchanging love, that love can weather any storm and overcome adversity. The sonnet comprises of 3 quatrains with a new thought at the start of it, with a couplet at the end. each idea in a quatrian is linked, with the help of the steady ABAB rhythm, however it is kept fresh and light with the inclusion of halft rhymes. Sonnet 116 is about love in its most ideal form. It is praising th e glories of lovers who have entered into a relationship based on trust and the understanding that trials and tribulations are a part of relationship.The first four lines reveal the poet's pleasure in love that is constant and strong, and will not â€Å"alter when it alteration finds. † It describes love as it ‘looks on tempest and is never shaken’ meaning that no matter what life presents, love can and does remain strong. it enstills a hope in love and relationships. The poet goes onto proclaim that true love is indeed an â€Å"ever-fix'd mark† which will survive any crisis. Through to line 10 we see the poet explain the physical changes that can occur suring relationships, but reassures that ageing, death and physical appearance will not phase death, descrbing love as a ‘bending sickle’.The remaining lines of the third quatrain (9-12), reaffirm the perfect nature of love that is unshakeable throughout time and will remain so â€Å"ev'n to t he edge of doom†, ie death. It also points out that those who find true love, don’t realise how much enrichment. The poet reminds us that love’s ‘worth [is] unknown’, meaning that love can give you strength you never had or knew existed. In the final couplet, the poet declares that, if he is mistaken about the constant, unmovable nature of true love, then he must take back all his writings on love.Moreover, he adds that, if he has in fact judged love inappropriately, no man has ever really loved, in the ideal sense that the poet professes and that his words are untruthful. This sonnet does not use as much romantic and poetic language as some of his othger sonnets, for example Sonnet 18. The reason for this, is to symbolise the reality of a relationship. sometimes it isnt always chocolates, roses and romantic poems. Often true love and real relationships has ups and downs, but one resounding idea is that features in this sonnet is that true love isnâ €™t easy, but ‘alters when alteration finds’ and ‘is ever fixed’.Valentine by Carol Ann Duffy, like Sonnet 116, is a poem that portrays love in its rawest form, without the extraneous poetic gestures of love, and instead focusing on a realistic view of love and its hinderances. In the poem Duffy suggests these normal, cliched gestures of love are meaningless and instead gives her lover an onion instead of a rose – ‘I give you an onion'. Duffy looks at the ways an onion is suitable for showing love. She tells her lover what an onion will do for him and uses the onion as symbol. The onion could represent patience, discovery and tears.The onion represents the tough side of love and the truth about love. The demure and almost humble description of the onions outer skin described as ‘ the moon wrapped in brown paper’ evokes the idea that love may seem boring when you first experience it, but if you take the time to look beneath the so calle dboring exterior, there is a inner beaty and radiance. This is realised with the word ‘light’, referrin to moon light. The imagery used in this poem is poetic, yet still holds true to the style of Sonnet 116, ie realism. The moon, may promise light – but doesn’t always deliver.Duffy appears to be warning of trusting too much in the promises of romantic partners. ‘The careful undressing of love’ may reveal a person’s true character and motives under the veneer of romantic vows, again critising the cliche romantic type. ?The poet goes on to cleverly create an image of tear-filled eyes – ‘It will blind you with tears like a lover. It will make your reflection a wobbling photo of grief. ’ Here she refers to the stinging, burning properties of onions, using a technique which causes readers to try and visualise seeing through tear-filled eyes by the use of language such as ‘blind,’ ‘tears,â€⠄¢ ‘reflection’ and ‘wobbling. These words all evoke memories of trying to view images through tears. She likens stinging hurts caused by insensitive loves and the blurred vision and sore eyes caused by crying and emotional pain to those created by an onion. La Belle Dame Sans Merci. A Ballard is portyas perhaps the most classically romantic type of love. Often passionate, poetic and short lived, this type of love is well represented in this poem, although it does have many interpretations. The style and language of the poem is very romantic, while theme can be interpretted as forbidden love.In the poem a young knight meets a beautiful woman, who is so described as ‘ a faeries child’. This description immediately gives us the impression that this young woman is not of the mortal world. There are many stories surrounding relationships between mortals and immortals, and they are often thought to be forbidden. The barrier between these two worlds often l eads to unhappiness as the immortality of one partner creates problems in the relationship in many myths for example Persephone and Hades.The first glimpse we get that the relationship between the knight and the fairy may be forbidden is when the poet says ‘she wept and sighed full sore’ – line 30. It is possible that the fairy is weeping as she knows the realtionship is doomed from the start, that the couple cannot stay together, as the crossover between mortal and imortal world is precluded. She may be powerless to stop the fate of the knight, and is feeling guilty for what she imposed on the knight.As the fairy is unable to help him escape his fate, she tries to comfort him as best she can, – line 33- ‘and there she lulled me to sleep’. As he sleeps the knight is shown the fate of a man like him, one who has had this fate placed upon him. he is not quite sure if it is a dream, or if he has entered his fate, shown by the constant switching o f scenery, from lakeside to hillside -lines 40-44. This dream like state relays back to the romantic love and the idea of dreams, beautiful fairies and other worlds were all romantic ideas, common at the time.This romantic, poet desciption of the knights lover, scenery and dreams are not dissimilar to one of the most famous sonnets. In Sonnet 18 the poet begins by asking whether he should compare â€Å"thee† to a summer day. He says that his beloved is more lovely and more even-tempered. He carries on, saying that everything beautiful eventually fades by chance or by nature’s inevitable changes. Coming back to the beloved he writes about, though, he argues that his or her summer won’t fade nor will his or her beauty fade away.Moreover, death will never be able to take the beloved and concludes that as long as humans exist and can see, the poem will live on, allowing the beloved to keep living as well. This poem is has the classic romantic and poetic language, th e best instance being the comparison of the subjects beauty to the transient beauty of nature, as the lady in La Belle Dame Sans Merci, is described in realtion to nature. However the poet goes on to argue that the subjects beauty is the opposite to natures, as summer can be too hot and short etc – ‘summer’s lease hath all too short a date’.

Do the Amish Have Dentists Are Their Teeth Often Bad

Do the Amish Have Dentists Are Their Teeth Often Bad SAT / ACT Prep Online Guides and Tips If you’ve ever seen the popular TLC show Breaking Amish, you might be wondering about Amish dental care. What do Amish teeth look like? Do Amish people go to dentists? And is it true that Amish people often get all of their teeth pulled, as Rebecca on Breaking Amish did? We answer all of these questions and more in this article. Do Amish People Go to Dentists? First off, do Amish people ever go to dentists? The answer is yes and no. Although more and more Amish families are opting for modern dental care, many still prefer alternative medicines and treatments. As a result, Amish teeth and what they look like can vary significantly depending on the community and even the individual family. A recently published study on Amish children in the Geauga county of Ohio found that only 33 percent of Amish children had seen a dentist in the past year, and 28 percent had never seen a dentist at all. Some of the main reasons Amish people don't seek out dental care are their religious beliefs, how far away the nearest dental office is, and a lack of health insurance. According to the study, 87 percent of Amish children were uninsured, despite being eligible for Medicaid. As you can see, Amish dental care is a mixed bag. Some Amish people, but not all, visit modern dentists for oral care. But even those who do seek care don't always do so on a regular basis. This leads us to our next question: what do Amish teeth look like? Are Amish Teeth Healthy? Because many Amish people don't or can't seek out modern dental care, dental problems are often an issue in Amish communities- often leading to pulled teeth and, in extreme cases, dentures. In the study mentioned above, Amish children were found to have high levels of untreated tooth decay, mirroring the trends of other rural US communities. Such dental problems are not only due to a lack in dental care but also non-fluoridated drinking water and the tendency to forgo preventive care (Amish communities have higher rates of unvaccinated children as well). Therefore, it's not uncommon for Amish people to visit local Amish dentists to have some or even all of their teeth removed. Extraction is often viewed as a more affordable and convenient solution to dental issues than trying to fix a problematic tooth. As such, many Amish people- even youths- wear dentures. Rebecca from the TLC reality show Breaking Amish is perhaps the most famous case of this. On the show, Rebecca explained how she had all of her teeth removed at the age of 19 and currently wears dentures. Rebecca from "Breaking Amish" showing off her dentures. Conclusion: Amish Dental Care Practices So do Amish people take care of their teeth? As with any group of people, some Amish people have healthy teeth with few problems, whereas others have unhealthy teeth with many problems (or no teeth at all). Though many Amish people fail to see dentists regularly, it's important not to assume that all Amish people wear dentures or suffer from dental issues. In fact, many Amish people nowadays utilize modern dental care, with some even going as far as getting braces!

5 Ways to Fend Off Difficult Coworkers

5 Ways to Fend Off Difficult Coworkers These aren’t the only strategies for dealing with difficult people- at work or anywhere else, but they’re a start. Make sure to keep in mind that difficult people are still people, and show them as much compassion as you can- within reason, of course. 1. Respect and ValidationIt’s what you would want, if the roles were reversed. No one is difficult on purpose. So give the pain-in-your-office the benefit of the doubt; you don’t need to agree with everything they say, but sometimes all a person needs is to be heard.2. SympathizeWalk a mile in their shoes. Just because they’re difficult doesn’t mean they don’t deserve a hand. If you can see the situation from their point of view, then maybe you can help steer them out of it. A little critical thinking, active listening, and a bit of compassion can go a long way.3. Don’t ArgueAn argument is easy, and almost always unproductive. Instead of anticipating what you’ll fire back wi th, try actually listening. Listening is easy and it will never escalate a situation out of your control.3. Counter with FactDon’t be argumentative, but you can help a difficult person reframe their more extreme statements with a little dose of reality. Turn hatred into frustration, â€Å"always† into â€Å"occasionally,† and desperate situations into constructive possibilities for change.4. Set a TimerNo matter how high your patience level, there are reasonable limits. Don’t let the difficult person hijack your entire day with their negativity. If you’ve tried all of the above and still can’t defuse the situation, it’s perfectly okay to set some boundaries. Say you have five minutes to chat, but then you both should really get back to work.5 Tips to Handle Difficult People

Off and On Compounds

Off and On Compounds Off and On Compounds Off and On Compounds By Mark Nichol Off and on frequently appear as prefixes, but word structure can vary: Should the prefix be hyphenated to the root word, or should the entire word be a closed compound? This post lists examples of such terms. Prefixed words, like compound words, go through an evolutionary process. Unlike as is the case with compounds, however, there is no open phase. Online, offbeat, and the like derive from the idea of being â€Å"on a line† or â€Å"off the beat,† for example, but they never existed as â€Å"on line† or â€Å"off beat.† (â€Å"On line† is a dialectal variant of â€Å"in line,† referring to standing in a queue, but this sense is distinct from the notion of an electronic link.) However, the former did start out in hyphenated form, transitioning during the 1990s as web browsing went mainstream (though a few publications and organizations remain holdouts), while offbeat was coined as a closed compound. Closed off- and on- constructions are prevalent, but some hyphenated terms persist. Generally, however, if the word is a noun, it is closed. Consider the following: offshoot and offspring, and onlooker and onset. (However, off-ramp and on-ramp stubbornly remain hyphenated.) Adjectives seem to be more of a mixed bag: Besides offbeat and online, closed compounds include offsetting and ongoing and the pairs offside and onside, offshore and onshore, and offstage and onstage (all of which are occasionally seen hyphenated). But note the pairs on-air and off-air and off-screen and on-screen, as well as off-color, off-key, off-limits, and off-white. (A few such terms, such as off-screen and on-screen, occasionally appear closed.) Note that phrases beginning with off or on that serve to modify a noun are hyphenated before it, as in â€Å"off-the-cuff remarks† and â€Å"on-the-job injuries.† Treatment after the noun varies, however, according to whether the phrase is permanent or temporary. Off-the-cuff, which appears in dictionaries, is rendered as such after the noun (â€Å"remarks made off-the-cuff†), while â€Å"on the job† is not considered a standing phrase, so it is not hyphenated when it follows a noun (â€Å"injuries that occurred while an employee was on the job†). How does one know the difference between such phrases? One keeps a list or consults a dictionary, or both. Unfortunately, one of these strategies, or a combination of the two, is essential also for confirming the style for terms prefixed by off or on. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Vocabulary category, check our popular posts, or choose a related post below:Inquire vs Enquire10 Types of Transitions20 Names of Body Parts and Elements and Their Figurative Meanings

Consumer Behavior Research Paper Example | Topics and Well Written Essays - 1000 words

Consumer Behavior - Research Paper Example This can be seen in the way that films and cinema in general are advertised to induce consumers or groups of consumers to listen to specific points of view about the films, while blocking out other views (Walters 19). This paper seeks to focus on three theories of the media’s effect on consumer behavior. These are two step flow theory, hypodermic needle theory, and cultivation theory. These theories will be considered alongside how they affect cinemagoers. The hypodermic needle theory is also referred to as the magic bullet theory. This theoretical model implies that mass media portends a powerful, immediate, and direct effect on audiences (East et al 121). This was especially so in the 40s and 50s, during which cinema attendances were at their peak, and several factors contributed to the media’s strong effects during this period. First, television and radio saw a fast rise and increased popularity among consumers. In addition, the persuasion industry, which consists of propaganda and advertising, also saw an increase in use. This theory contends that it is possible for mass media to influence a large and diverse group in society through uniformly â€Å"injecting† them with specific and appropriate messages to trigger the response they desire (East et al 122). In the cinema industry, this theory suggests a direct and powerful informational flow between the sender and the receiver. It graphically suggests whatever message the cinema company sends out is the bullet that is fired from the media that takes the place of a gun into the mind of the consumer (East et al 122). The hypodermic needle analogy is used to show how the messages from the media are directly injected into a passive consumer base, whose opinions are immediately influenced by the implied message. In this case, the media communicates an idea about a film that is consumed by the audience who have no power to resist message’s impact (East et al 122). This theory was especi ally relevant during the 40s and 50s when film critics did not yet have a way to get their opinions out to the public efficiently. However, with the advent of the internet, this theory does not have as much effect on studying film consumer behavior because the audience has a way to validate the message they are getting from the media (East et al 123). However, in this model, the cinema-goers have no way to escape the message’s effects, which means that the message the cinema company puts across about their film will be taken as the truth. The audience is passive and has a lot of information â€Å"injected† into them. This gets to the point that they end up believing what they are told about a specific film because they do not have another information source from which to get information. However, this theory has seen less impact with the emergence of film critics and their role as opinion leaders. The two-step flow theory states that media indirectly affects consumers through the influence of opinion leaders. Most people, including cinemagoers, are influenced second-hand by media via opinion leaders and their personal influence. This theoretical model contends that opinion leaders in the media affect the manner in which consumers will form their behavior (Weimann 98). These opinion leaders are first exposed to media content, which they then interpret according to their personal opinion. These opinions then infiltrate the general public consumers

Summary Paper Essay Example | Topics and Well Written Essays - 2000 words

Summary Paper - Essay Example One such organization-wide change has been decided in our company, which aims to adopt a Total Quality Management (TQM) approach in order to enhance organizational effectiveness. In this recommendation for change management process, I assert that adoption and implementation of TQM involves its translation into employee commitment through effective leadership competence to bring and sustain the concept of TQM in true sense. According to my observation and learning, TQM is an enormous task, and hence bringing the culture of TQM requires effective change management process and a strategy that fits with organizational structure and systems. To achieve this, I propose a systematic process that should involve assessment of the current situation and its readiness for TQM; a proven change management approach that fits with organizational systems and structure; development of leadership competencies; and effective communication strategies. Assessment of organizational readiness to the intende d change can be done based on McKinsey’s 7-s Model. This approach will also help in aligning different strategies and systems in accordance with the requirements of TQM. This approach was designed by Peters and Waterman (1982), and considers organization as a system made of seven key elements namely, strategy, structure, systems, staff, style, shared values and skills (Green, 2007). In the process of assessment, every manager should be given the task of identifying the areas that can be improved/modified in order to improve the output. Managers must be instructed to view the present structure and its readiness to adopt the TQM. For instance, managers must assess their processes structures and systems if they already have quality monitoring or control processes; if yes, then the process structure and systems may be regarded as suitable, and if not, modifications might be required. Thirdly, staff’s readiness for adopting TQM can be assessed in terms of knowledge and acce ptance levels. Next, style assessment requires understanding the staff members’ and leaders’ behavior and attitudes towards adoption of TQM. Skills assessment includes level of understanding, competencies as well as technical skills required for adoption of TQM principles. Lastly, assessment of shared values is necessary to imbibe the intended change into organizational values and then into individuals’ objectives. This is extremely important in change management situation because individuals at all levels must be committed to implement the change. In Gill’s (2006) words, ‘change requires effective management: clear objectives and planning; organizing roles, responsibilities and resources, and compatible and supportive corporate policies, practices and systems; monitoring and control’ (p.323). From this viewpoint, change management encompasses three critical dimensions: leadership, strategy and change process. Very often, change implementatio n fails because of lack of effective planning, monitoring and control; moreover, people tend to focus more on the objective or outcome of change rather than the process of change. The process of change should involve a good plan, measurable objectives, effective monitoring and corrective actions. The most important aspect of change management is the vision. In the present situation, organizational vision is to enhance its overall

Begin writing your funeral Essay Example | Topics and Well Written Essays - 250 words

Begin writing your funeral - Essay Example I want people to be able to write notes to my family and post them in a box about what their favorite memory with me was or perhaps how we met. I want my family and friends to be able to read these thing afterwards to be consoled. Funerals are not comfortable and I would hope that mine would be something that people would want to attend and not feel comfortable. I want people to hear my favorite songs playing in the background or at least songs that are uplifting such as â€Å"Hallelujah† by Rufus Wainwright (2001). I wish for my closest friends and family members to stand up and tell funny things about me such as stories or my quirks. One thing I want read at my funeral would be something I have written so it is a personal note. Ideally, I would love to have it on video so it can be played. I also would really like for my family to compose clips of their favorite candidate photos of me so that it leaves people

Security Risk Analysis for Intrusion Detection and Prevention of Essay

Security Risk Analysis for Intrusion Detection and Prevention of Cybercrime - Essay Example Data and alert correlation in the military network and the future of intrusion detection and prevention methods are touched upon. The paper recommends appropriate procedures to control the threats and reduce the vulnerability of the system to lower the level and make them acceptable keeping in mind the military network and the sensitivity of data protection in this case. Top five risks are analyzed and briefly reviewed. Current federal legislation and the standards based on securing and preventing cybercrime will be analyzed. Steps will be recommended to implement and maintain the strategy proposed. Risk analysis terms Security risk analysis also referred called risk assessment, is a basic requirement of any organization. Essentially, controls and expenditures are largely commensurate with the risks to that an organization posses. Many conventional means for conducting a security risk analysis are turning out to be more indefensible in terms of criticality, flexibility and usability. Qualitative Risk Analysis It is the most pervasively used approach to security risk analysis. No probability data is required and only estimates of potential loss are used. Elements of qualitative risk analysis: Vulnerabilities – These are factors that make a system prone to attack or make an intrusion more likely to succeed or have an impact. For example, flammable material. Threats – What could go wrong or something/ situations that can attack the information system. For instance, fraud or fire. Controls – The countermeasures put up by management for vulnerabilities. They include preventive control, detective controls, deterrent controls etc. Security Risk Analysis for Intrusion Detection and Prevention of Cybercrime The satellite communication systems form the backbone of net centric warfare for the US Military and give it considerable advantage over others. The close integration of the communication system and its distribution to local level commanders puts this system far ahead of other armies as by (Bufkin 2011) â€Å"This is unique feature of this system – no other department of defense satellite system can relay information from the satellite all the way down to war fighters, portable communications packs and handheld radios†. The system, however, like any other is not perfect and present some vulnerabilities in its operation. The modern communication systems have evolved and are far more secure than their predecessors. The interception methods have evolved along with these advancements and therefore security and threats are circling in an infinite loop. Both are constantly evolving. Contrary to popular opinion, cybercrime is a risk to all industries including military networks. If intrusion detection methods are not effective, cybercrimes results in security breaches long before the victims become aware that the systems are compromised. In case of military networks, the stakes are very high as the data includes sens itive information that may even include strategic plans, communication infrastructure details and even present situation reports. Any of these if intercepted can jeopardize complete communication network and leave military in a blackout. As per Foreign Affairs, Defense and Trade Division in 2008 â€Å"

Black studies 1019--opinion paper--choosing two topics and describing Essay

Black studies 1019--opinion paper--choosing two topics and describing their ideas and how they affected african americans in the - Essay Example as he develops them from Gandhi’s influence. The influence of Marcus Garvey on Malcolm X can be seen when he states: "The American black man should be focusing his every effort toward building his own businesses, and decent homes for himself. As other ethnic groups have done, let the black people, wherever possible, patronize their own kind, and start in those ways to build up the black race's ability to do for itself. That's the only way the American black man is ever going to get respect. One thing the white man never can give the black man is self-respect! The black man never can be become independent and recognized as a human being who is truly equal with other human beings until he has what they have, and until he is doing for himself what others are doing for themselves. The black man in the ghettoes, for instance, has to start self-correcting his own material, moral and spiritual defects and evils. The black man needs to start his own program to get rid of drunkenness, drug addiction, prostitution.

Functions of Management in Different Spheres Assignment

Functions of Management in Different Spheres - Assignment Example Therefore, movie-on-demand is a competitive substitute for the blockbuster movies. The major stakeholders of the university include; foundation members, the board of trustees, business and industry. The students are the major stakeholders in the university because they influence the long and short-term goals of the university. Managing diversity in the organization can be done by developing an organizational culture, which synchronizes the diverse cultures into the organizational policy and operation. In addition, cultural integration practices can be used to develop the necessary group cohesion. The manager can employ cultural acceptance to avoid conflict between individuals. Lack of accountability is the major barrier to goal setting. However, as a manager, the development of step plans to achieve the set goals. However, the accountability is the vital aspect of goal setting. Start the business from scratch offer the opportunity to understand the business effectively thereby reducing the chances of collapse. Proper planning of a new business venture is easy compared to a takeover business. However, take over business has an advantage of having already set capital and infrastructure outlay. Business engineering is the process of redesigning the business operations in order to improve performance and develop success in the whole process. Re-engineering can be integrated as a product of competition or the introduction of new products by the company which is intended to improve the business performance The internal recruitment process is simple and easy to be employed. The staff does not need to be oriented to the company as such they can assume the new roles with ease. However, it reduces the pool of choice while also limiting injection of new ideas. External recruitment offers the opportunity to inject new blood into the system thus  allowing for new ideas to be developed. External recruitment offers the company the opportunity to add new employees with better skills. However, the major problem with external recruitment is time constraints and the need for further training of the new stuff on the company details and system of operation.

Black studies 1019--opinion paper--choosing two topics and describing Essay

Black studies 1019--opinion paper--choosing two topics and describing their ideas and how they affected african americans in the - Essay Example as he develops them from Gandhi’s influence. The influence of Marcus Garvey on Malcolm X can be seen when he states: "The American black man should be focusing his every effort toward building his own businesses, and decent homes for himself. As other ethnic groups have done, let the black people, wherever possible, patronize their own kind, and start in those ways to build up the black race's ability to do for itself. That's the only way the American black man is ever going to get respect. One thing the white man never can give the black man is self-respect! The black man never can be become independent and recognized as a human being who is truly equal with other human beings until he has what they have, and until he is doing for himself what others are doing for themselves. The black man in the ghettoes, for instance, has to start self-correcting his own material, moral and spiritual defects and evils. The black man needs to start his own program to get rid of drunkenness, drug addiction, prostitution.

Managing supportive learning environments Essay

Managing supportive learning environments - Essay Example Comments will not be made on the actual assignment. Retain a copy of your assignment for possible future reference. Marking Criteria There is no marking rubric for this assignment. The great variety of types of questions in this assignment precludes one standard set of marking criteria or rubric. However, where appropriate, the following criteria will be used to assess student responses: 1. The expectation is that for all questions you will demonstrate in your responses an insightful knowledge and understanding of information presented in the course. Most questions require you to integrate your overall course knowledge and insights into behaviour management and support to develop appropriate answers. 2. Only Part 2 questions lend themselves to demonstrated research (reading) beyond course readings and other course sources of information. A small number of highly pertinent references are much better than half a dozen or more, many of which have a dubious link to the topic. 3. Carefull y planned and concise responses that focus immediately and directly on the specific question or task and which remain within the word limit are essential. 4. How you express your responses are important. You may have the basis of a correct response, but if it is poorly communicated, marks will be deducted. 5. Markers will be looking for and will expect correct use of APA referencing. 6. Up to five marks may be deducted for incorrect referencing. In addition, up to five marks may be deducted for modifying or not adhering to the assignment template format. 7. Word length guidelines are provided throughout the assignment. In line with the university’s policy on assessment word length, students may exceed the total assignment word length by up to 10%. Marks may be deducted for assignments that go over the plus 10% guideline. Complete and submit your assignment using the Assignment Template. Complete all questions in both Part 1 and Part 2. PART 1 (No referencing required) Answer the questions in this part one of the assignment taking into account your specific sectors (Early Childhood, Primary, Secondary, and Vocational Education & Training). Support your answers utilising practical examples that are relevant to your sector. Question 1 (5 marks) Over the past two decades we have seen a gradual shift from ‘control’ to ‘management’ to ‘support’ in how behaviour management is viewed. Provide a concise explanation of what is meant by these three terms as they relate to the education context. Keep in mind that ‘control’ does not necessarily mean autocratic and punitive behaviour and that all three approaches to behaviour management still have a place in education. To supplement your concise explanations, provide a practical example for each, relevant to your sector. (Word length: 300 words) Provide your answer here Control is a type of power relations in the classroom when a teacher shows his ability to influen ce pupils or state of affairs. Contemporary control researchers (such as Slee) see this concept in a more complex way, without negative sense: it is a productive tool in the curriculum-oriented context instead of the context of disciplinary management. It is impossible to avoid control in language and daily practices, so the teacher’s aim should be to use its mechanisms properly and teach children self-regulation. In

Look at Me Now Essay Example for Free

Look at Me Now Essay It has been a dream of mine to be able to attend college for many years. I started a family quite early in life making my dream seem as if it would never become a reality. Now here I am some 20+ years later living my dream. I cant say that it was a struggle to get here because i have a very supportive wife who has been pushing me to do this for many years. Up until now I would come up with every excuse in the book why I wasnt able to go back to school. I guess I finally ran out of excuses because here I am taking college classes. We are supposed to talk about some aspect of our life whether it is good or bad. So I went back into my memory to see what I could come up with that would make a good storyline. It was hard to decide which of the many memories I had stored away would produce a memorable story for anyone who reads it. But I decided to write about a situation that proved to be a very scary point in my life. On the morning of June 16, 2011 I had a heart attack. For many years my wife had complained to me that I worked too much. I would ditch family trips and send my daughter and wife alone because I would have to work. I thought that I was too young for something like that to happen to me. Anyway on the morning afore mentioned I woke around 5:00 in the morning (at that time I was ok). My wife and me talked for a little and she said it was too early in the morning and she was going back to sleep. So, we went back to bed. I awoke with a start at around seven to severe chest pains. I didn’t want to alarm my wife so I tried to walk it off. When I realize this wasn’t helping I knew at that point I had to wake my wife up. Upon her being awakened she went into action. She told me I needed to get dressed we were going to the hospital. I again didn’t want to alarm my wife as to how bad the chest pains were that I was having. I told her that I was okay and didn’t think I needed to go to the hospital. Then my left side started to go numb. At this point I was scared and trying not to show it. Please know that my wife wasn’t buying my brave facade at all. So I am going to speed the story up a little. We get to the hospital and I am given several nitro glycerin pills which aren’t working. I stayed in intensive care for three days and then I was moved to a regular room on the heart ward. This proved to be a turning point in my life for me. I have now slowed down the pace at work somewhat. I cherish moments with my family now. I spend a lot of time with them where I had been neglecting them for my job.

Study on Nutritional Status of School Children

Study on Nutritional Status of School Children A STUDY ON NUTRITIONAL STATUS OF SCHOOL CHILDREN IN RURAL, SEMI URBAN AND URBAN AREAS OF CHENNAI. INTRODUCTION: The health and nutritional status of children is an index of national investment in the development of its future manpower. According to World Health Organization, protein energy malnutrition refers to â€Å"imbalance between the supply of protein and energy and the body’s demand for them to ensure optimal growth and function. This imbalance includes both inadequate and excessive energy intake; the former leading to malnutrition in the form of wasting, stunting and underweight, and the latter resulting in overweight and obesity†. The consequences of child malnutrition are enormous and are intertwined with the development of society. Malnutrition affects the child’s physical and cognitive growth and increases the susceptibility to infections and severity of diseases while having adverse implications on income and economic growth indirectly. According to UNICEF data, 90% of developing world’s undernourished live in Asia and Africa while 40% of the world’s malnourished live in India. The 2013 Global Hunger Index Report ranked India 16th, which represents the serious hunger situation. The National Family Health Survey (NFHS) data indicates that 43% of children under 5 years of age are underweight and 2% of them are overweight. In India, we face a double jeopardy of malnutrition i.e., children from urban areas are affected with problems of over-nutrition while those from rural area suffer from effects of under-nutrition. The long term consequences of malnutrition on a child-turned-adult are issues of deep concern. Under-nutrition impairs the child’s immune system and weakens the defenses against other diseases. Whereas over-nutrition contributes to childhood obesity and leads to the early onset of hypertension, Diabetes mellitus, coronary heart diseases, orthopedic disorder and other respiratory diseases. School age is the active phase of childhood growth. Poor nutritional status in children leads to high absenteeism and early school dropouts thereby affecting the literacy rate of the country apart from affecting health status of the children. On the other hand, increasing lifestyle changes in urban areas has led to the emergence of over-nutrition and childhood obesity. To evaluate this changing trend and to determine the burden of malnutrition, we attempted to do a cross sectional study to assess the nutritional status of school children (11-14years old). OBJECTIVES: To determine the nutritional status of children based on their BMI and waist hip ratio and its relation to various factors like gender, area of residence and socio-economic status. METHODOLOGY: After being approved by the Institutional Ethical Committee of Stanley Medical College, a cross sectional descriptive study was carried out in the year 2011 over a period of 3 months from June to September involving 300 children in the age group of 11 to 14 years. Three schools were selected one each in rural area, semi urban area urban area. 100 children from each school were selected as subjects for the study. Data regarding the subjects’ socioeconomic background, religion, dwelling place, three day diet recall and type and duration of physical activities per day. Also their anthropometric measurements including height, weight, circumference of waist and hip were recorded. We have recorded body weight to the nearest 0.1 kg using a standard balance scale with subjects barefoot. Height of the children from the floor to the highest point on the head was recorded when the subject was facing directly ahead, barefoot, feet together, arms by the sides. Heels, buttocks and upper bac k were made to be in contact with the wall when the measurement was made. The height was recorded and rounded off to the nearest 1 cm. BMI (weight in kilograms divided by the square of the height in metres) of the children were calculated. The waist circumference was measured at the level of umbilicus. The hip circumference was measured at the widest part of the buttocks. Waist hip ratios were calculated. Data was analyzed at the end of 3 months. RESULTS: Based on the statistical analysis done at the end of the data collection, the following results were obtained. Out of the 300 students assessed in the study, 55% of them were boys and 45% were girls; 39.67% belonged to age 11, 14.67% belonged to age 12, 19.33% belonged to age 13 and 26.33% belonged to age 14. Based on socio-economic status, 1.67% belonged to class 1, 17% belonged to class 2, 38% belonged to class 3, 42.67% belonged to class 4 and 0.67% belonged to class 5. On assessing the 300 children for BMI, 67.33% were found to be underweight, of which 29.67% were from rural areas; 6% were found to be overweight or obese, of which 4.67% were from urban areas. The percentage of under-weight children was 65% in semi urban area and 48% in urban area in contrast to 89% in rural area. TABLE 1. Relation between BMI, Waist Hip Ratio and Area of residence Of the 100 children assessed in rural area, only one was found to be overweight and no one was obese. Among the 100 children assessed in the semi urban area, 3 were overweight. Whereas in urban area, 7 children of the 100 were overweight and another 7 were found to be obese. Thus, in urban area, almost 14% of the children were either obese or overweight. This percentage is significantly higher than the 1% and 3% found in rural and semi urban areas. The percentage of the children who were categorized as normal according to their BMI was only 10% in rural but 32% and 38% in semi-urban and urban areas respectively (Figure 1). Figure 1. According to the data obtained, waist hip ratio of the children was also calculated. It is found that 20% of children in rural area and 32% of children in urban area fall under high-risk category of waist hip ratio. Waist Hip ratio more than 1 in boys and 0.85 in girls indicates an increased risk of metabolic complications. Though the frequency of high risk W:H ratio is higher among children from urban areas than that of rural areas, the difference was not statistically significant. The prevalence of underweight was 69.09% among boys and 65.19% among girls. This difference is not statistically significant indicating that there is no evidence of gender inequality in this study (Table 2). TABLE 2. Relation of gender and socio-economic status over BMI Socio-economic status of each child was assessed based on modified Kuppusamy’s scale. The prevalence of underweight children was 84.62% among socio-economic status class 45 and only 54.12% among socio-economic status class 1,2 3. It is evident that there is a significant statistical difference in the prevalence of underweight children in Class 45 as compared to Class 1, 2 3 ( Table 2). Figure 3. The children were also asked about their choice of games and sports. And it was found that nearly 45% of the boys and girls in rural area were involved in games requiring severe physical activity. The mean playtime of children from rural area was 1.6 hours/day. In semi-urban area, only 25% of the boys and girls were involved in games requiring severe physical activity whereas the percentage was only around 15% in urban area. The mean playtime of children from semi-urban and urban areas were 1.6 hours/day and 1.1 hours/day respectively. The three day diet history obtained from the children was analyzed and the average amount of calorie intake per day was calculated for all. The mean calorie consumption of the children, irrespective of their area of residence, was 1333 kcal. The mean calorie intake of children in rural area was found to be 991.7 kcal. The calorie consumption was found to be lesser when compared to the mean calorie intake in semi urban and rural areas, which were 1461.7 kcal and 1545.7 kcal respectively (Figure 4). It was also found that the irregularity in taking meals was the greatest among the children in urban area. Figure 4. DISCUSSION: A healthy child becomes a healthy adult. Of the various factors which determine the health of the child, nutrition plays the most vital role. Low body weight is unhealthy and harmful in the way it has dire consequences on both physical and psychological well-being of a child. Decreased level of thinking, impaired concentration, irritable mood and heightened obsessiveness, while contributing to the psychological effects of malnutrition, undermines the academic performance of a child and leads to the development of a socially withdrawn child. On the other hand, malnutrition has a profound impact on immune system by weakening the defenses and aggravating the effects of infections. Infections contribute to malnutrition by a variety of mechanisms including anorexia and impaired absorption of nutrients. This shows that enteric infection begets malnutrition and malnutrition begets more infections. According to World Bank statistics, Child malnutrition is responsible for 22 percent of India’s burden of disease and contributes to an estimated adult productivity loss of 1.4% of gross domestic product (GDP). It has been estimated to play a role in about half of all child deaths and more than half of child deaths from major diseases, such as malaria, diarrhea, measles and pneumonia. Recent trends in India suggest that there has been a dramatic fall of severe underweight prevalence in urban areas (by 26%) compared to rural areas though the decline in underweight prevalence was considered inadequate according to UNICEF. Our cross-sectional study shows that boys are more likely to be stunted and underweight than girls though there was no significant gender inequality because of limited sample size. Our study determined the point prevalence of underweight children in relation to various factors like gender, age, area of residence and socio economic status while data from various studies indicated that decline in the prevalence of under-nutrition was lesser in girls compared to boys and lesser in scheduled caste scheduled tribe as compared to other castes. Children with normal BMI constitute only 10% in rural areas while 38% of them had normal BMI in urban area. The collected data signify that under-nutrition is the burning problem in rural areas whereas urban areas suffer from the double jeopardy of malnutrition. It showed that mean height and weight of boys and girls was lower than the CDC 2000 standards in all age groups. The prevalence of underweight and stunting was highest among the age group of 11 to 13 years whereas wasting was more prevalent in the age group of 5 to 7 years. In this study, under-nutrition was found to be significantly more prevalent in girls than in boys. Data from our study says that probability of a child being undernourished is higher in rural area than in urban area. A study found that the prevalence of stunting was observed to be 52.3% and severe stunting was 25.1%. The determinants of this study included father’s occupation and income rather than the educational and occupational status of mother in the patriarchal society. In a multivariate study done in Brazil, stunting was found to be significantly associated with low economic income, inadequate protein intake and polyparasitism, especially Ascaris lumbricoides and Trichuris trichura. Evidences suggest that cell mediated immunity is depressed in malnutrition thereby increasing the duration and severity of infections with increasing degrees of malnutrition. The most common infection related deaths due to malnutrition were diarrhea and acute respiratory infections. Infant feeding practices and mother’s education status form the major determinants of Protein Energy Malnutrition. Better feeding practices were found to reduce the prevalence of stunting by 30%. Exclusive breastfeeding and partial breastfeeding were found to be more protective when compared to no breastfeeding. The median relative risk of death from diarrhea fell from 25 in no breastfeeding to 8.6 in exclusive or partial breastfeeding highlighting the paramount importance of breastfe eding in the prevention of malnutrition. Hence, it is necessary to cut down the causal factors of malnutrition before the child attains the age of 3 years. Better feeding practices, health awareness, sanitation, sustained availability of nutritious foods for all sections of people and enhanced access to healthcare services are essential steps to attain the Millennium Development Goals by 2015. Failure to invest in combating nutrition can have adverse impacts on potential economic growth. Integrated Child Development Services (ICDS) Scheme, launched on 2nd October 1975, is India’s unique programme to improve the nutritional status of children by providing supplementary nutrition, pre-school education, immunization and health education for pregnant and nursing mothers. Though ICDS is successful in many ways, decline in undernutrition in India is slower when compared with other developing countries because ICDS Scheme’s mainly focusses on food supplementation rather than health education and children aged 3-6 yea rs rather than younger children (0-3 years). Our study reiterates the trends of malnutrition in relation to various factors and also highlights the need for differential approach in urban and rural areas to combat malnutrition. CONCLUSION: This cross-sectional study was undertaken to study the nutritional status of children aged 11-14 years and its relation to various factors like gender, area of residence and socio-economic status. This study also attempted to collect data on the amount of calories consumed per day, frequency and regularity of taking meals and level of physical activity in rural, semi-urban and urban areas. According to our study, 67.33% were underweight and 6% were overweight or obese. The prevalence of under-weight was found to be significantly higher in rural area(89%) than in urban area(48%) while urban area takes the upper hand in the prevalence of over-weight children. Our study also estimated that a child from rural area consumes an average of 991.7 kcal while calorie consumption of a child from urban area is much higher, averaging to 1545.7 kcal. Children belonging to socio-economic status Class 45, according to modified Kuppusamy’s scale, were more deprived of nutrients than the children of upper and middle class. Nutritional status was also found to be slightly poorer in boys than that of girls. The data collected also indicated that the mean calorie consumption of children in rural area was 991.7 kcal when compared to 1461.7 kcal in semi-urban and 1565.7 in urban area. However, the mean playtime of children in urban area was 1.1 hours/day with most of the children opting to play video games in their playtime whereas the mean playtime of a child was 1.6 hours/day in rural area. This data highlights a relative increase in calorie consumption in urban area with increase in sedentary lifestyle thereby setting a stage for the development of childhood obesity. Hence, we conclude our study re-emphasizing the various determinants of malnutrition and highlighting the changing trend in the nutritional status of children in urban, semi-urban and rural area.

Chapter 4 of Mary Shelleys Frankenstein Essay -- Mary Shelley Franken

Chapter 4 of Mary Shelley's Frankenstein In 1816 the famous gothic novel ‘Frankenstein’ was begun, Frankenstein was largely successful because it was the first sci-fi novel that anyone had ever seen. The Gothicism that this genre is meant to expose is very good because it really is written to evoke terror in readers and show the dark side of human nature, and of course another reason the novel was a success, was because the author Mary Shelley had a first hand experience of the death that this book precedes. Mary began the novel in Italy after staying with Lord Byron and after a discussion about science they challenged each other to a ghost writing competition, Mary’s mother died soon after Mary was born. Mary had two children that died and one was called William, these experiences of death were mirrored in Mary’s novel. Also reading journals from her husbands early life, he wanted to be a surgeon, and after talking with him and the family doctor where she thought up the idea of using electricity to bring corpses to life. In this essay I will be writing the about atmosphere of the chapter, the facial contrasts of the creature, Frankenstein’s dream, the creatures intentions, the creatures special request, the prejudice against the creature and the destruction of Frankenstein. Frankenstein hysterical reaction towards his creation, I will show you is prejudice and unjust. At the beginning of the chapter 4 Mary Shelley starts off by setting the scene of Frankenstein’s workshop, the aura created around the scene was shown as sinister and dreary, I comprehend from the text that it was a rainy night by the following quotes, â€Å"It was on a dreary night of November.† â€Å"The rain pattered dismally against the... ...re children how they should be looked after or else the child will grow up the same way he was brought up in a non-caring way, and also that everyone in society has responsibility to the helpless and needy, because they too want to be helped and accepted by others or they too will feel unable to manage with the life that was brought on to them. It also shows that no matter what, there will be prejudice found in your lifetime and they will be prejudice towards you, but in this novel Frankenstein’s creation was called The Monster, but he is only misunderstood the real monster in this novel is Victor Frankenstein himself, and all the torture he went through he brought upon himself. In conclusion, you have a responsibility towards everyone else, and your actions you hold may be brought against you if you cannot bring yourself to show the correct moral ethics.

An American Family Essay

Critics predicted that â€Å"[b]y the end of the mid-century, the American family will no longer exist as we know it†Ã¢â‚¬â€a line that holds true on the current situation of the country. The image of an American family is as fluid as fashion. This connotation is evident with the number of juvenile delinquents, divorce hearings and domestic violence cases that is reported each day. The advent of democracy and liberalism has perhaps triggered the immense transformation on viewing an American family. Globalization for one, takes the largest piece of this shift. The country’s unbolting wrap on the issue of foreign affairs has created a large impact on every American’s life. Diversity they say, has made the Americans mature. But what most do not realize is that the country has been divided by these ‘borrowed’ or ‘adopted’ ordeals. Similar to the American dream, an American family’s dignifying character has shifted to a somewhat aggressive and liberal type (Glick, 2006). Conceivably, this change can be charged to the saying that the world is in constant flux. However, republicans would resent the changes that has transcribed. Given the percentage of migrating individuals and the increase of Americans going abroad—it is most likely that other culture will blend in (or in the near future dominate) with what is inside the core of American virtues. Simple logic would explain this argument. To date, a laissez faire scenario is occurring. More and more changes are to occur if Americans will not pave a way to keep the tradition. It is a fact that every country has their respective culture, beliefs and tradition. And the endpoint of this matter would either be of the benefit of the alien or of the resident. Hence, the real picture on this squabble marks as to whether these changes have preserved the distinctive quality of an American family or otherwise. And in this case, there is a huge possibility that the picture will be dominated by the visiting forces. The shift is in fast pace—the critics may have predicted the future accurately. Reference Glick, P. C. (2006). The Family Life Cycle and Social ChangeThe Family Life Cycle and Social Change. Family Relations, 38(2).

Wall Street: Money Never Sleeps

The movie response that will be covered in this essay will be on the film â€Å"Wall Street Money Never Sleeps †. It was directed by Oliver Stone, released during 2010 and is the sequel to the 1987 film â€Å"Wall Street†. The film starts with the release from jail of Michael Douglas' Gordon Gekko before cutting to a rather elaborate plot involving Shia LaBeouf as the young trader with (some) scruples, who's rising in a world that just happens to be collapsing at the same time, as investment banks run by the likes of Frank Langella and Josh Brolin teeter under the weight of the 2008 financial crisis. The story then carefully weaves in more and more to Gekko (who, conveniently, also happens to be LaBeouf's future father-in-law, a dad to LaBeouf's on-screen fiancee, Carey Mulligan) (Zeitchik, 2010). Greed seems to be Wall Street: Money Never Sleeps theme, reckless and over the top risky behaviour has lead to the bubble in the housing prices to burst due to the actions of Wall Street firms. Shia Labouf played by Jake Moore works for the Lehman Brothers-esque Keller Zabel and is mentored by managing director Lewis Zabel. He receives a bonus of $1,450,000, before a late-night treasury meeting, which reveals that Keller Zabel is on the verge of collapse. This brings up an important ethical issue on how much bankers and traders receive in bonuses, irrelevant of the financial climate. After the collapse of several large banks during the financial crises of 2008, many are still paying their employees substantial bonuses. Many argue that the UK government have pumped billions of pounds into the banking sector, and has bailed out both Royal Bank of Scotland and Loyds Banking Group. As a result they should have greater say in how much the banks pay out in bonuses, however the banks argue that they cannot dramatically reduce bonuses without the risk of losing top staff to banks based overseas, which are under less pressure to cut payments. Even if bonuses are cut, salaries have risen significantly to compensate, by up to 40% in some cases. This is one of the many flaws, which has been allowed to occur within the banking industry, to the point where it has become the norm (Peston, 2011). One of the most prominent ethical issues presented in this movie is the idea of insider trading, which is the trading of stock with hidden information that the general publics is not informed about. It began with rumours being spread on â€Å"Zabel† by Bretton James who runs the rival bank Churchill Schwartz, which caused the rumours to become true, and Keller Zabel to be on the verge of collapse. Bretton James then insults Lewis Zabel by offering him $3/share when the firm was trading the previous week at $75/share. Zabel claims that this was revenge for letting Jame’s company go under eight years ago. These series of events causes Zabel to commit suicide by throwing himself under a subway. To avenge his mentor Shia Labouf releases rumours on Churchil Shwartz, which caused their shares to drop down 8% in pre market trading costing them $120million. Insider trading can be a very powerful tool within the financial sector; it can be used to make large profits as well as destroying others. As illustrated in the movie, Lewis Zabel took his life due to the results of Insider trading. It’s a criminal offence in most countries, however as Shia Labouf said it’s â€Å"hard to prove†, this is due to the difficulty of trying to prove what a person has heard via word of mouth. Because Insider trading is illegal, insiders who wish to exploit price sensitive information collaborate with other traders to make it harder to trace the trades back to the person who is known to have access to the information. This is called an Insider Ring. The term â€Å"moral hazard† is mentioned several times throughout Wall Street: Money Never Sleeps. It’s first mentioned during the treasury meeting, when they are deciding whether to bail out Keller Zabel, if they bail them out what’s to say it wont occur again. Moral hazard is the idea that an individual can alter their behaviour if they know they are insured against some of the outcomes, for example if a car is not insured you would take more care than if it was. The reason moral hazard comes up several times throughout the movie is because it’s often used within the context of banks and sub prime mortgages. This is due to the fact that before the 2008 financial crises sub prime mortgage lenders were making reckless lending decisions, they lent many mortgages to people who were unlikely to be able to pay them back. This led to large-scale mortgage defaulting, which caused many banks to go under and cause the economy to suffer. However many banks were bailed out by governments in order to reduce the economy suffering further, which is effectively rewarding them for bad economic decisions (What is Moral Hazard, 2007). The issue of lack of corporate governance is apparent in the movie, its connected to the reasons why Keller Zabel and the other banks began to fail. A definition of Corporate Governance is a â€Å"set of relationships between a company’s directors, its shareholders and other stakeholders. It also provides a structure through which the objectives of a company are set, and the means of achieving those objectives and monitoring performance, are determined† (OECD). Events such as soaring pay packages for top bank executives which are often driven by extraordinary risk taking rather than real sustainable profits, weaknesses in risk management, board oversight, understatement of bad loans can all be linked to poor corporate governance (Corporate Governance failure to blame for banking crises, 2009). Money laundering is another un-ethical issue, which Wall Street brings about. Gordon Gekko reveals to Shia LaBeouf that he has $100million in a Swiss account under his daughter’s name, which she will be entitled to when she turns 25. Gordon suggests that him and his daughter travel to Switzerland sign the account over to LaBeouf’s name and he in return gives Gordon the money so that he brings it to the States in order to avoid the RAS getting involved, which is Money Laundering. To conclude there are many ethical layers within Wall Street: Money Never Sleeps, such as unjustified salaries, poor corporate governance, insider trading, moral hazard and money laundering. These issues are very real, and still go on in our daily lives. We continue to inflate these â€Å"bubbles† until eventually they will burst, and repeat the process. Albert Einstein said, â€Å"The definition of insanity is doing the same thing over and over again and expecting different results†. This seems to be very true of the banking industry and the lack of thought of the consequences to their actions. Gordon Gekko presented us with a question, â€Å"Is Greed Good? † I believe Greed can never be good.Bibliography †¢ Corporate Governance failure to blame for banking crises. (2009, 02 24). Retrieved 05 2011 from Professional Pensions: http://www.professionalpensions.com/professional-pensions/news/1441283/corporate-governance-failure-blame-banking-crisis †¢ DREA. (2010, 10 30). Movie Review of Wall Street: Money Never Sleeps. Retrieved 05 2011 from Businesspundit: http://www.businesspundit.com/movie-review-of-wall-street-money-never-sleeps/ †¢ Insider Trading. (n.d.). Retrieved 05 2011 from Moneyterms: http://moneyterms.co.uk/insider-trading/ †¢ Kenny, J. (2009, 02 25). Corporate governance failure driving banking crises. Retrieved 05 2011 from FTadviser: http://www.ftadviser.com/InvestmentAdviser/Investments/AssetClass/Equities/News/article/20090225/2d2a7d74-034c-11de-a6db-00144f2af8e8/Corporate-governance-failure-driving-banking-crisis.jsp †¢ Peston, R. (2011, 01 07). Bank bonuses ‘to run to billions in 2011†². Retrieved 05 2011 from BBC NEWS: http://www.bbc.co.uk/news/business-12131092 †¢ What is Moral Hazard. (2007, 12 11). Retrieved 05 2011 from Economicshelp: http://www.economicshelp.org/blog/economics/what-is-moral-hazard/ †¢ Zeitchik, S. (2010, 05 14). Cannes 2010: â€Å"Wall Street: Money Never Sleeps' issues its wake-up call. Retrieved 05 2011 from Los Angelese Times: http://latimesblogs.latimes.com/movies/2010/05/wall-street-money-never-sleeps-cannes-oliver-stone.html

Human Resource and Management Essay

It is widely accepted that functions involving management include planning goals of the organization, organizing its employees so that efficiency can be achieved, leading involves employee motivation and influence, whereas control function makes sure that all other functions help bring success to the organization . Another viewpoint is that there is a fifth function which is staffing. Staffing involves the HRM department making sure that the appropriate people with valuable skills are placed on jobs (Bartol, 2004). Human resource department has become more important today as it is integrated and much more strategically involved. The HRM department sees it very important in order to be successful as an organization much effort should be put on recruitment of employees, then they should be motivated to perform their task, and trained to execute their responsibilities effectively. To built an efficient work force and maintain it on that level the HRM needs to influence employee behaviour when they seem off track. The few ways in which they can do is by organizing which includes job design/redesign, remuneration and benefits, training and development, and performance management. Job Design Job design is method which involves organizing employee tasks and giving them responsibilities. It also focuses on changing duties of employees so that job satisfaction is gained, which therefore increases efficiency. It focuses on the content of job and effect it has on employee motivation and effectiveness. If job satisfaction is achieved productivity can also be achieved, some people prefer jobs which they feel comfortable at, identifying what makes a good job for the employee can be helpful in improving performance, this can make difference on cost resulting from absenteeism and low turnover. The job fit matches characteristic of people with characteristic of jobs. A person not fitting a job can be disastrous for the company and the employee. By re-designing the job the person/job fit can be may be improved, this can affect employee motivation as the job becomes favourable for employee, catering to their need of job-related satisfaction, for example a person who does not likes to talk much may find it awkward and frustrating at a bank teller job because there he may have to interact with people all day long (Keaton, 2001). Read more:Â  Areas of Human Resources Management Business The ways to re-design a job includes job enlargement and job enrichment, this involves reducing the problems faced by the employee on job. Broadening the scope of the job by expanding the tasks to be performed may reduce the monotonous job experience, as their would be new tasks for the employee to perform, this may help influence behaviour as the employee may achieve job satisfaction and also feel more important as a part of the organization. Job enrichment deals with the employee given more responsibility then before, by adding planning, controlling and evaluating to his job function. Job enrichment may include giving the employee the entire job rather then a part of work, expanding the assignment so that the employee can learn from new tasks, moreover developing new areas of expertise. It may also include giving the employee more autonomy so that he can organize work according to his will, along with giving feedback to higher officials. The more these characteristics are in the job the more motivating it becomes. For the employees motivational value comes from job enrichment due to the feeling of employees that work is now more meaningful, due to the fact that they are more responsible for outcomes. These changes therefore satisfy the employees need for growth, work motivation, work satisfaction, and work effectiveness (Schuler, 2008). Remuneration and Benefits The HR department has also the responsibility of setting employee remuneration, which is the financial payment to employees for their work. This can be used in influencing employee behaviour, it is necessary for the organization to reward employees fairly. If the employee feels he hasn’t been rewarded well he will be de-motivated. Organizations work towards keeping their skilled employee the time, they do not want to lose employee who have worked with them and are good at what they do, also for motivating employees to be more effective and efficient at work HR department tries to best set the wages inline with the expectance of the employees. Well paid employees feel more satisfied with work and are also more willing to give something extra to the organization, in long term this can increase employee commitment and built a trusted relationship between employee and employer. The other option which the HR department uses in influencing behaviour is the benefit system. Employee benefits are does part of the process that reward in addition to cash pay. These benefits may include insurance, medical, pension schemes, a company car or loan, and paid holidays. These benefits care for personal security and needs (Armstrong, 2000). The aim of employee benefits is to contribute to a competitive reward package, also to provide tax-efficient method of remuneration. This is also to provide for the employees need and also for their request for financial help, thus demonstrating that they are part of a caring organization so in turn they can be motivated to carry out work. This also increases the commitment of employee to the organization. The benefit strategy should be directed at the goal of achieving objectives of the business by ensuring it has high quality, committed people in their ranks. A flexible benefit plan helps employee choose between two or more benefits. An employee will be more motivated if he has a say in his benefit package, this way employee can gain better appreciation for the value of benefit he is be being rewarded. Benefits can also be aligned with work, such as giving paid holidays, this can be helpful in achieving short term targets of organization (Robert, 2008). The HR department has therefore the responsibility to work out the best reward system so that employees can benefit and feel satisfied with their work effort (Armstrong, 2000). Training and Development Training and developing employees so that they can deliver their best to the organization is one of the main functions of HR department. The HR department has to continuously work towards perfecting their work force, training them so that they can adapt to the changing business environment. HR department uses training and development to bring about a permanent change in the employees behaviour. Training is defined as helping employee do their current or future work better, where as development involves acquisition of knowledge, skills, personal development, and the right attitude so that the employee is prepared for future opportunities (Bacal, 1998). Training is used in altering the behaviour of the employee in a direction that will help achieve organizational goals. Training helps employees master their present skills or acquire new skill for the execution of another job. Learning is a part of training which brings about a permanent change in employee behaviour. Before training the personal analysis should be conducted so that it could be determined who requires training and their readiness for training. For training to be successful immediate reinforcement is needed so that appropriate behaviour is learned. The learner must be awarded in ways which satisfy needs, such as pay, promotion and recognition. Standards of performance should be set for the employee, as when these standards are met the employee gets a feeling of accomplishment. The training should be meaningful and should also give employee enough time to absorb. The employee should be encouraged to practise the behaviour again and again so that he could perfect his skills. This way a permanent change is brought about in the employee’s behaviour. There are different approaches to training, which includes on-job training and behavioural modelling. On-job training is that an employee is placed in a real work situation and is showed the job and tricks of the trade by a supervisor. This method widely uses the employee’s learning capability to understand and retain the task execution. The other method is behaviour modelling. This is used in increasing interpersonal skills by observing an experienced employee. These methods help bring about a favourable response from the employee. For this training and development procedure to be successful the HR department should ensure that training is linked to business objectives so that everyone is pointed in the same direction. The training should be focused on outcomes and not activities, also allowing employees enough time to adapt. Training should be motivating so that employee expectations could be met, of providing career pathways, increasing job satisfaction and also improving job security. Employee must be shown how to acquire new competencies and what are the benefits of gaining them The HR department should ensure that not only the organizations needs are respected but also the employees and what they want to achieve, so that positive change is brought about in behaviour. Performance Management and Appraisal The HR department knows how much it costs to acquire employees and retain them as a good working unit, they want to be sure that the outlay on staff is achieving an appropriate return. For this HR departments concentrates on performance management and appraisal, which is about creating relationships and ensuring effective communication within the organization. HR department cite as a process which ensures success for everyone, valuing the effort put in by the employees and also influencing and motivating them for their hard work, they feel it helps asses the employees so that they could be rewarded fairly. This is a communication process between employees and their supervisors, which helps built a clear understanding about the job function and what the employee is expected to do. How they can work together to build, improve or sustain employee’s positive conduct. It focuses on employee’s achievement on the preset objectives and how he can bring about a change in his behaviour so that necessary results can be achieved, with continued reviewing of performance against the plans the HR department ensures that objectives are met. The process of discussing work in progress, and how employees can enhance productivity with regular feedback can help determine where the employees stand, and also assess their accomplishments. Appraising an employees job makes them aware of how a task should be executed, also giving them a degree of empowerment which is the ability to make day-to-day decisions. It also helps employees on how to enhance performance, which in turn presents a chance to the employee to develop new skills and appropriate attitude towards work. If the employee understands his duties he can act more freely within the given framework. Performance appraisal is a part of performance management, it is a judgemental process of the performance of the employee on job. It is mainly done for the employees behaviour is moulded according to the companies determined objectives (Bacal, 1999). Performance appraisal brings about favourable attitude of the employee, in the form of commitment and motivation. This is why it important to appraise employees, its importance can be identified as a development to clarify why it is essential to have an effective training program (Banfield, 2008). It is also important for reward purpose as it identifies the deserving employee to receive a reward and who should be trained to achieve high efficiency. Employee motivation is the key behind his compliance to change and this appraisal system stimulates effort to perform better. Employees can be given a legally acceptable reason for promotion or reward and also in case of discharge or transfer so that the employee can’t feel of being treated unfairly. The basic compliance to change of behaviour for an employee comes with monetary incentives, therefore this system helps identify what to pay the employee. This system also encourages communication so that a sense of trust builds between the employee and supervisor, this can be beneficial for the organization as they can work towards carefully shaping the behaviour of the employee so that needs of the organization are catered for, as the employee will respect his supervisor’s decision and will work with commitment and desire. Conclusion The employees are the most important resource of any organization, their commitment and sincerity to the organizations objectives is much sought after. The HR department’s role in this is significant as it sets a benchmark of high standards for the organizations employees. Ensuring that change in behaviour they want is achieved in manner which is acceptable to the employee. The HR department first has to identify the lacking, if it’s concerned with the job they can use job design to influence employee behaviour as an inappropriate person/job fit can be de-motivating for the employee and costly for the organization. If they feel their employees value monetary benefits more they can alter their remuneration and benefit packages according to the need of the employee to generate a feeling of importance in the employee, thus motivating them to achieve organizational goals. The HR department can also analyse the skill level and competence of the employee so that any lacking can then be corrected by employing training and development methods, thus equipping their workforce with new skills and knowledge, readying them to face the challenging business environment. Lastly HR department can use performance management to mould the behaviour of employee according to the need of the organization. With a continuous judgmental system employee motivation and work efficiency can be measured, and then rewarded accordingly. A motivated workforce is the key to any achievement for the organization, so this is what organizations should continuously strive to achieve employing the discussed techniques to influence them.